Primal

The new Primal REVEL CS has been launched in Australia and New Zealand and it’s a rod that will turn a lot of heads, human and fish alike. CS stand...

The Primal Mega CCC has new technology, and is an even better saltwater fly rod  All Primal Rods are made better. It’s because they don’t use cooki...

RELAY those skills to the next level. This mid-level fast action is the best step up for the frother who is looking for a step up from their first ...

Primal Reccy Fly Combo comes fully set up with a Primal Reccy Fly Rod, a Flylab Exo 5/6 Reel, Airflo Velocity Line and 50m of backing.  Primal Rec...

These rods have everything you need, and nothing you don't, for your next fly fishing CONQUEST. High modulus 55MSI blanks Low mass single foot gui...

Primal Ripper 9ft 6 weight fly fishing combo comes set up with a Primal Ripper fly rod, Flylab Surge 5/6 reel, Airflo Coil 6 weight flyline and Fly...

This is a RIPPER of a rod to kick off your fly fishing journey and start getting a few numbers to the net - and the bank account won't notice a thi...

All Primal Rods are made better. It’s because we don’t use cookie cutter fly rod factories and we sure don’t expect you to put it together yourself...

Multi modulus blanks Single foot guides LFA - Longitudinal Fibre Alignment LMS - Low Mass Scrim Cordura rod tube with carry strap Cloth rod bag 4p...

The Primal CS Kit comes fully set up with the new Primal Revel CS fly rod, Lamson Liquid S Series Reel, Airflo Superflo Universal line and 50m of F...